A Rabbi’s Idea
Because of a rabbi’s recommendation, Coca-Cola decided to use sucrose for Passover. Tuvia Geffen, a synagogue leader in Atlanta, Georgia, came up with the concept in the 1930s. This means that the concept of Passover-friendly Coca-Cola has been around for decades. What prompted the rabbi to suggest this to the drinks company? We’re curious if he thought Coca-Cola would take up his suggestion.
Coca-Cola Gets Mentioned In Religious Edict
When Rabbi Geffen wrote an official religious edict or a teshuva, he mentioned Coca-Cola.“Because it has become an insurmountable problem to induce the great majority of Jews to refrain from partaking of this drink, I have tried earnestly to find a method of permitting its usage,” he noted. Basically, he wanted kitniyot to be observed. Coke, on the other hand, was holding them back. However, with a little help, the rabbi was able to find a way around this.