Kodak
Millennials are now relying on Instagram and smartphones to capture their “Kodak moments”. The company used to be the king of all things camera and film, but it has failed to bounce back after its bankruptcy filing in 2012. It used to be a state-of-the-art company that had 145,000 employees. It is now making a desperate attempt to bounce back by dipping its toes into cryptocurrency. It introduced “Kodakcoin”, which has been described as the best way for photographers to control the rights to their images. Even though this is a creative effort, it might be a little too late for that.
Kodak
Harley Davidson
Harley Davidson has not been immune to the changing habits of millennials. In particular, it has been affected by the changes in transportation and shopping habits. Now that young people are taking public transportation and using ride-hailing apps, personal vehicles have seen a decline in sales. Harley Davidson motorcycles are on their way to becoming luxury items of the past. Alliance Bernstein, a global asset management firm, predicts that motorcycle ridership will keep dropping in the next five years.
Harley Davidson
